Studio Stories

Explore studio stories from General Condition. The collection covers creative process, collaborations, growth, identity, design and behind-the-scenes work. Each story gives more context around how the studio works, how projects evolve and how ideas develop over time.

How General Condition built Offgrid into an illustration store, combining original artwork, brand design, product structure and e-commerce development.
  • Studio

Building Offgrid: From Illustration System to Independent Online Store

How General Condition built Offgrid into an illustration store, combining original artwork, brand design, product structure and e-commerce development.
Poletarac-inspired design layout from the new General Condition website
  • Studio

How the Spirit of Poletarac Inspired the New General Condition Website

How the Spirit of Poletarac Inspired the New General Condition Website is rooted in a belief that creativity should never be limited.
Visual identity for General Condition Studio featuring flat colors, retro-inspired layouts, and surreal illustrations. A nostalgic rebrand influenced by vintage schoolbooks, manuals, and Poletarac magazine.
  • Studio

Inside General Condition Studio: A Decade of Creative Growth

At General Condition Studio, our creative journey began with a fascination for mid-20th-century graphic design.

You made it this far. Might as well say hi!